SMP Al Siddiq International School once again delivered innovative learning through a Project-Based Learning (PJBL) activity centred on entrepreneurship using a local ingredient—purple sweet potato. Conducted over three days, from 31 March to 2 April 2026, the programme provided a contextual learning space that integrated creativity, collaboration, and life skills.
From the first day, students were divided into several teams to design product concepts to be developed. Each group discussed and determined a menu based on purple sweet potato that was not only appealing in taste but also had market value. A wide range of creative ideas emerged, from snack foods and refreshing beverages to unique product innovations that combined aesthetics and flavour.
In the next stage, students proceeded with purchasing ingredients and preparing for production. With guidance from teachers, they learned to select quality materials, organise production needs, and manage the preparation process effectively. The hands-on production activities carried out at school created a lively, dynamic, and highly engaging learning atmosphere.
Beyond production, the PJBL activity also placed strong emphasis on marketing. Students were trained to understand basic marketing principles, including product promotion techniques, setting competitive prices, and creating visual appeal to attract consumers. This experience provided them with a realistic insight into the world of business.
The highlight of the programme took place on the third day with an evaluation session by a panel of judges, namely Mrs Pravitasari, S.Psi and Mr Ginandjar Citra Cimarga, S.Pd., M.Pd. The assessment was conducted comprehensively, covering product creativity, taste, innovation, and the marketing strategies implemented by each group.
As a closing activity, each group presented their project outcomes in front of teachers and fellow students. This session served as an important platform to develop confidence, public speaking skills, and leadership qualities. With confidence, the students explained their processes, the challenges they encountered, and the strengths of their products.
Through this activity, SMP Al Siddiq International School demonstrates its commitment to delivering education that is not only academically oriented but also focused on character development. From a simple purple sweet potato emerged a rich and meaningful learning experience—nurturing creativity, independence, and an entrepreneurial spirit as essential preparation for the future.
By Retno Suzanne Handayani,Lc. M.Pd